Emily Wild

Going through Emily’s idea, I realize she is trying to fill a gap in the market that is not as easy to fill as it sounds. Creating wetsuits for women could be a bit of a challenge, as there isn’t really much about the wetsuit you could possibly change.

Emily, however, has decided to bring in some fresh air by introducing new patterns and colors, that would help women feel much more feminine in water. Apart from her own experience in water, she is also looking at brands like SwishSuits, Roxy, animal and Ron Jon.

Inspired by surfing and the sea in general, her brand ‘Wild‘ is aiming to offer women not only functional but also beautiful beachwear that would come in seasonal ranges and amazing colors.